# Marketing Prompts 141 ready-to-paste prompts across 47 skills. Skills adapted from coreyhaines31/marketingskills (MIT). ## Strategy & Planning ### Marketing Plan - Build me a 12-month marketing plan for [company/product], structured by acquisition, activation, retention, referral, and revenue. Our budget is [$X/mo], the team is [size], and we're at [pre-seed / seed / growth] stage. Ask me anything you need first, then give me a plan I can act on. - Audit my current marketing plan for [product] and tell me the 3 biggest gaps and exactly what to do about each. - Give me a one-page marketing strategy for [product] I could show an investor — the wedge, the channels, and the 90-day proof plan. ### Product Marketing Context - Create a product-marketing context doc for [product]: our ideal customer, the core problem we solve, key differentiators, main competitors, and the exact words customers use. Interview me one question at a time, then write it up. - Turn my product into positioning: give me a one-line positioning statement, 3 messaging pillars, and a tagline for [product]. - Write the 'why we exist' narrative and category framing for [product] in about 200 words. ### Marketing Ideas for SaaS - Give me 15 concrete marketing ideas for [product/SaaS], ranked by effort vs. impact, each with a one-line 'how to start today.' - I have [$X] and [Y hours/week]. Give me the 3 highest-leverage marketing moves for [product] and a week-one action for each. - Give me 10 unconventional, low-budget guerrilla marketing ideas for [product]. ### Marketing Council - Convene a marketing advisory board (Ogilvy, Hormozi, Godin, Sharp, Brunson) and have each critique my plan for [goal], then synthesize their advice into 5 moves. - Have [Alex Hormozi / David Ogilvy] specifically review my [offer / ad / page] and rewrite it the way they would. - Have the board debate whether [product] should focus on [channel A] or [channel B], and give me the verdict with reasoning. ### Marketing Psychology & Mental Models - Apply behavioral science and mental models to improve [page/campaign]. Name the principle behind each suggestion and the specific change to make. - List 10 cognitive biases I can ethically use in [product]'s marketing, each with a concrete example of how to apply it. - Rewrite my CTA and pricing page using loss aversion, anchoring, and social proof — show before/after. ### Marketing Loops - Design a self-reinforcing marketing loop for [product] where each user's action pulls in the next. Map the steps, triggers, and the metric that proves it's working. - Audit [product] for existing growth loops and word-of-mouth potential — where does the loop leak, and how do I close it? - Sketch a content → SEO → signup → referral loop for [product], with the one metric to watch at each stage. ### Launch Strategy - Plan the launch of [product/feature]: positioning, channels, assets, and a day-by-day timeline for launch week. - Write the launch-day assets for [product]: the announcement post, 3 social posts, an email to my list, and a Product Hunt tagline + description. - Give me a pre-launch waitlist plan for [product] — the landing page, the incentive, and a 3-email warm-up. ## Research & Positioning ### Customer Research - Run customer research for [product]. Show me where my audience talks, the language they use, their real pains, and the top objections to buying — and how to validate each. - Write 10 customer-interview questions for [product] that uncover real pains and buying triggers — no leading questions. - Analyze the reviews / support tickets / testimonials I paste and extract the top pains, desires, and exact phrases: [paste]. ### Competitor Profiling - Profile my top competitors [list, or 'help me find them'] for [product]: positioning, pricing, strengths, weaknesses, and where I can win. - Build a competitor comparison matrix for [product] vs [competitors] — features, pricing, positioning — and name my 3 wedge opportunities. - Reverse-engineer [competitor]'s marketing: their channels, funnel, and the gaps I can exploit. ### Competitor & Alternative Pages - Draft an honest, SEO-friendly 'us vs. [competitors]' comparison page for [product] that's persuasive without trashing anyone. - Find the 'best [category] alternatives' and '[competitor] vs' searches I should rank for, and outline a page for each. - Write a meta title + description for a '[product] vs [competitor]' page that wins the click. ### Pricing Strategy - Recommend a pricing structure for [product]: tiers, price points, and the research method to validate willingness to pay. - Pressure-test my current pricing for [product] — where am I leaving money on the table, and what 3 experiments should I run? - Design a good-better-best pricing table for [product] with an anchor, a target, and a decoy tier. ### Offer Design - Design an irresistible offer for [product] using the value equation: core value, bonuses, a strong guarantee, and honest urgency. - Rewrite my current offer for [product] to 10x its perceived value without changing the price — bonuses, guarantee, and framing. - Give me 5 risk-reversal guarantees for [product], from mild to bold, and tell me which fits my market. ## SEO & Site ### AI SEO - Optimize [URL] to get cited and recommended by AI answer engines (ChatGPT, Perplexity, Google AI Overviews). Tell me the content patterns to adopt and the exact fixes. - Write an answer-engine-optimized FAQ section for [page] that AI assistants will quote when asked about [topic]. - List the questions people ask AI about [topic], and outline a page that answers each to earn citations. ### SEO Audit - Do an SEO audit of [URL] — technical, on-page, and content issues — prioritized, with the specific fix for each. - Give me a 90-day SEO roadmap for [site]: the quick wins first, then the compounding plays, with expected impact. - Review [URL]'s title tags and H1s and rewrite the 10 weakest for clicks + keywords. ### Programmatic SEO - Design a programmatic-SEO strategy for [product]: the page template, the data source, and the keyword pattern that scales to hundreds of pages. - List 5 programmatic-SEO page patterns [product] could build, each with the head term, the modifier, and the data source. - Write the templated intro + FAQ copy for a programmatic [X-in-Y] page pattern for [product]. ### Schema Markup - Generate the right schema.org markup for [page type] at [URL] and give me the JSON-LD to paste in. - Audit [URL] for missing or broken structured data and give me the corrected JSON-LD for every applicable type. - Give me FAQPage + Product + Breadcrumb JSON-LD for [page] with realistic sample values I can edit. ### Site Architecture - Propose the ideal site architecture for [type of site]: navigation, page hierarchy, and internal linking. Include a simple diagram. - Review the navigation and URL structure of [site] and propose a cleaner information architecture, with redirects. - Design the internal-linking plan for [site]: hub pages, cluster pages, and the links between them. ### ASO Audit - Audit my app-store listing for [app] on [Apple / Google] — title, subtitle, keywords, screenshots — and give me an optimized version. - Generate 5 keyword-optimized title/subtitle combos for [app] plus screenshot captions that sell the core benefit. - Give me 10 ASO keyword candidates for [app] with search-intent notes and which to prioritize. ## Content & Creative ### Content Strategy - Build a content strategy for [product/audience]: content pillars, formats, cadence, and the first 10 pieces to make. - Give me 30 content ideas for [product/audience] mapped to the buyer journey (awareness / consideration / decision). - Turn one pillar topic for [product] into a content cluster: one guide + 6 supporting posts, with titles. ### Copywriting - Rewrite the [hero / landing / pricing] copy at [URL] to be clearer and more persuasive. Give me 3 headline options and a full draft. - Write 10 headline options for [page] using different angles (benefit, curiosity, social proof, objection, outcome) and tell me which to test first. - Write 3 versions of my value proposition for [product] — one clear, one bold, one playful. ### Copy Editing - Edit this copy for clarity, concision, and plain English while keeping my voice: [paste your copy]. - Tighten this to half the length without losing meaning, then give me a punchier version: [paste copy]. - Find every hedge, cliché, and filler word in this and cut them: [paste copy]. ### Social Content - Create a week of [LinkedIn / X / Instagram] posts about [topic] for [audience] — hooks, captions, and a simple content calendar. - Turn this [blog post / video / idea] into a LinkedIn post, an X thread, and an Instagram carousel: [paste or link]. - Give me 20 reusable hook templates for [product] social posts, with an example of each. ### Image - Write image-generation prompts for [campaign/brand]: define the visual style and give me 5 ready-to-use prompts. - Give me a consistent visual style guide (colors, mood, composition) plus 5 on-brand image prompts for [campaign]. - Describe a cohesive thumbnail/cover style for [brand] and give me 3 prompts that produce it. ### Video - Write a short-form video script (hook, beats, CTA) for [product] on [TikTok / Reels / Shorts], plus matching AI-video prompts. - Give me 10 short-form video hooks for [product] that stop the scroll in the first 2 seconds. - Outline a 30-second explainer video for [product]: script, on-screen text, and shot list. ### Ad Creative - Design ad-creative concepts for [product] on [platform]: hooks, angles, and 5 static or video ad scripts to test. - Give me 10 ad angles for [product] (pain, desire, social proof, us-vs-them, founder story…) with a headline for each. - Write 3 UGC-style ad scripts for [product] that don't feel like ads. ## Ads & Outbound ### Paid Ads - Build a paid-ads plan for [product] on [Google / Meta / LinkedIn]: audiences, budget split, ad copy, and conversion tracking. - Write 5 responsive search ad variations for [product] targeting [keyword theme] — about 15 headlines and 4 descriptions. - Audit my [Google/Meta] campaign structure for [product] and tell me what to consolidate, cut, or test. ### Cold Email Writing - Write a cold-email sequence to [audience] for [offer]: a personalized first touch plus 3 follow-ups designed to get replies. - Write 10 subject lines for a cold email to [audience] about [offer], ranked by likely open rate, with the reasoning. - Rewrite this cold email to be shorter and more personal, and add a soft PS: [paste]. ### Email Sequence Design - Design a lifecycle email sequence ([welcome / onboarding / win-back]) for [product]: the flow, triggers, and copy for each email. - Write a 5-email welcome sequence for [product] that turns a new signup into an activated user. - Write a 3-email abandoned-cart / re-engagement flow for [product]. ### SMS Marketing - Create a compliant SMS marketing sequence for [product/promo] — concise messages with the right send timing. - Write 5 promotional SMS messages for [product/sale] under 160 characters each, with a clear CTA and opt-out. - Design an SMS opt-in flow for [product]: the offer, the keyword, and the confirmation message. ### Prospecting - Build a prospecting plan for [product]: where to find [ideal customers], the best data sources, and the demand signals to watch. - Build me an ideal-customer profile and 10 buying signals that mean a [company] is ready for [product]. - Turn my ICP into a Boolean / search-filter recipe I can use on [LinkedIn / Apollo] to find prospects. ### Directory Submissions - Give me a prioritized list of directories to submit [product] to, with tailored listing copy for each. - Write a directory-ready description of [product] in 3 lengths (25, 50, 100 words) plus a one-line tagline. - Draft outreach to get [product] listed or reviewed on [directory / roundup]. ## Conversion & Lifecycle ### Conversion Rate Optimization (CRO) - Review [URL] for conversion-rate optimization. Give me a prioritized, highest-impact-first list of specific changes and why each matters. - Give me 10 quick CRO wins for [page] I could ship this week, ranked by effort vs. impact. - Give me 5 trust-boosting elements for [page] (proof, guarantees, badges) and where to place each. ### A/B Test Setup - Design an A/B test for [page/element]: the hypothesis, the variants, the primary metric, and the sample size I need. - I want to improve [metric] on [page]. Give me 5 test ideas ranked by expected lift, each with a clear hypothesis. - Prioritize my test backlog using the ICE / PIE framework: [paste my ideas]. ### Signup Flow CRO - Optimize the signup/registration flow at [URL] to cut drop-off. Walk the flow step by step and give me exact fixes. - Redesign my signup form at [URL] — which fields to cut, what order, and the microcopy for each step. - Write friendly inline validation and error microcopy for my signup form fields. ### Onboarding CRO - Improve post-signup onboarding and activation for [product]: define the aha-moment, the steps to it, and 3 experiments to run. - Map the ideal first-session experience for a new [product] user — the path to the aha-moment and where people drop off. - Design an empty-state and first-run checklist for [product] that drives users to value fast. ### Popup CRO - Design a popup/modal for [goal] on [site] that converts without annoying people — trigger, copy, and timing. - Write 3 exit-intent popup variations for [site] with different offers, plus the trigger rules for each. - Write copy for a welcome-mat, a scroll-triggered, and an exit popup for [site] — one offer, three moments. ### Paywall and Upgrade Screen CRO - Optimize the paywall / upgrade screen for [product]: layout, value framing, and a test plan. - Rewrite my paywall/upgrade copy for [product] to make the upgrade feel obvious — headline, bullets, and CTA. - Give me 5 ways to make my free → paid upgrade moment more compelling for [product]. ### Lead Magnets - Give me 5 lead-magnet ideas for [audience], then outline the strongest one plus its opt-in copy. - Turn [existing content/expertise] into a high-converting lead magnet — the format, the title, and the landing-page copy. - Write the landing page + thank-you email for a [lead magnet] targeting [audience]. ### Free Tool Strategy (Engineering as Marketing) - Propose a free tool ('engineering as marketing') for [product] that attracts [audience]: the concept and how it drives signups. - Brainstorm 5 free-tool ideas that would attract [audience] to [product], ranked by build effort and lead potential. - Spec a simple free calculator or grader tool for [audience] — inputs, output, and the upsell. ### Churn Prevention - Build a churn-prevention plan for [product]: cancel-flow, dunning for failed payments, and the save-offers to test. - Design a win-back campaign for churned [product] users — the segments, the offers, and the email/SMS copy. - Write a cancel-flow with 3 save offers and the copy for each step for [product]. ## Growth, PR & Ops ### Referral & Affiliate Programs - Design a referral or affiliate program for [product]: the incentive, the mechanics, and 3 examples that actually work. - Write the copy and mechanics for a referral program for [product] — the ask, the reward, and the share message. - Give me 5 referral incentive structures for [product] and the math on which is sustainable. ### co-marketing - Find co-marketing partner types for [product], draft a joint-campaign concept, and write the outreach pitch. - List 10 types of companies that share my audience but aren't competitors, with a co-marketing idea for each. - Draft a webinar or co-content proposal I can send to a potential partner for [product]. ### Community Marketing - Create a community-marketing plan for [product]: where to show up, how to add value first, and a 30-day cadence. - Give me a 30-day plan to build presence in [community / subreddit / Slack] for [product] without being spammy. - Write 10 genuinely helpful [subreddit / forum] replies that mention [product] naturally. ### Public Relations & Earned Media - Build a PR plan for [announcement]: the angle, target outlets and journalists, and a pitch email. - Write a press release and a 3-sentence journalist pitch for [announcement]. - Give me 5 newsworthy angles or data hooks for [product] I could pitch to journalists. ### Analytics Tracking - Set up analytics for [site/product]: the key events to track, a GA4/GTM plan, and the dashboard to watch weekly. - Define the 8 events and 5 north-star metrics I should track for [product], and what each one tells me. - Design a one-page weekly marketing dashboard for [product]: the metrics, the sources, the targets. ### RevOps - Design revenue operations for [product]: lead scoring, routing rules, and clear lifecycle-stage definitions. - Design a lead-scoring model for [product] — the signals, the weights, and the threshold for 'sales-ready.' - Map my [product] funnel stages with the exact definition + exit criteria for each. ### Sales Enablement - Create sales-enablement assets for [product]: a pitch-deck outline, a demo script, and an objection-handling library. - Write an objection-handling cheat sheet for [product] — the 10 most common objections and a crisp response to each. - Write a one-page sales sheet for [product]: problem, solution, proof, and pricing.